Our Heritage

The CM Tharadvala Story

In 1920, in the small town of Tharad in North Gujarat, a young goldsmith named Chunni Lal Jivan Ram Soni began crafting jewellery with a simple promise: uncompromising quality and honest pricing. Over the next 105 years, that promise would be passed down through five generations of the Soni family.

Today, CM Tharadvala Jewellers serves the finest families of North Gujarat from three branches — Tharad, Palanpur, and Ahmedabad. We are proud that many of our customers are the great-grandchildren of the families we served in the 1920s.